Complete Marketing Package
for Startups

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Foundation Plan

Complete, end-to-end marketing plan that's Ideal for startups or companies wanting a solid foundation for growth.

  • Your Choice of Participation:
    • Done For You (DFY)
    • Done With You (DWY)
  • Targeted Timeline: 90 Days

Foundation Plan Includes

  • Startup Phase
    • Company Naming and Branding
      • Brand Identity Development: Creation of a unique and compelling brand name, logo design, tagline, and brand story to resonate with the target audience.
      • Market Research and Competitive Analysis: Conducting thorough market research and competitive analysis to ensure the brand stands out.
      • Brand Messaging: Developing clear and consistent messaging that aligns with the brand’s values and mission.
    • Website Design
      • Custom Website Design and Development: Designing and developing a responsive, user-friendly website with a focus on aesthetics, usability, and conversion optimization.
      • Content Management System (CMS) Integration: Implementing a robust CMS like WordPress or Joomla for easy content updates.
      • SEO Optimization: Ensuring the website is fully optimized for search engines, including keyword research, on-page SEO, and technical SEO.
    • Branding Guidelines
      • Comprehensive Brand Book: Creation of a detailed brand book that includes guidelines on logo usage, color schemes, typography, imagery, and tone of voice.
      • Training and Support: Providing training sessions to ensure consistency in branding across all channels and materials.
  • Lead Generation
    • Email Marketing
      • Strategy and Planning: Developing a comprehensive email marketing strategy, including segmentation, personalization, and automation.
      • Campaign Design and Execution: Creating engaging email campaigns with compelling content and CTAs.
      • Analytics and Optimization: Monitoring performance metrics and continuously optimizing campaigns for better results.
    • Social Advertising
      • Platform Selection and Strategy: Identifying the most effective social media platforms for advertising and developing a tailored strategy.
      • Ad Creation and Targeting: Designing eye-catching ads and using advanced targeting techniques to reach the right audience.
      • Campaign Management: Ongoing management and optimization of social media ad campaigns to maximize ROI.
    • Google Ads
      • Keyword Research and Strategy: Conducting thorough keyword research to identify high-value keywords.
      • Ad Creation and Optimization: Designing compelling ads and optimizing them for better performance.
      • Campaign Management: Continuous monitoring and optimization of Google Ads campaigns to improve click-through rates and conversions.
  • Technology
    • CRM Sales Automation
      • CRM Setup and Integration: Implementing and integrating CRM systems like Salesforce, HubSpot, or ActiveCampaign to streamline sales processes.
      • Workflow Automation: Designing automated workflows to enhance efficiency and productivity.
      • Training and Support: Providing training and ongoing support to ensure effective use of CRM systems.
    • Marketing Automation
      • Tool Selection and Setup: Identifying and setting up the best marketing automation tools for email marketing, social media, and lead nurturing.
      • Campaign Automation: Designing and implementing automated marketing campaigns to engage prospects and customers.
      • Performance Monitoring: Continuously monitoring and optimizing automated campaigns for better results.

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